Product authentication tips

We know that quality is as important to you as it is to us. Use the tips on this page to help authenticate original Optimum Nutrition made products.

Neck Bands and
Stickers Removal

As part of our continued sustainability effort, we are removing the black plastic neck band and gold hologram from tubs of Gold Standard 100% Whey. This is a transition process so you may receive a tub with or without the neck band depending on where or when you purchase.
Other products that have black, silver or clear plastic neck bands will also be removed in the future.

TUB DESIGN

The crease on the bottom of U.S. made tubs of protein is a mold mark from plastic thermoforming. It looks the same on every tub and is normal. Tubs produced in the U.K. have a circular indentation without a line running across the bottom. This is normal for European made tubs. 

DATE & BATCH CODES

On the bottom or side of protein tubs you’ll find ink jet printing listing a manufacture date, expiration date and batch code. Powdered products have a 2-year shelf life, so the dates should be 2 years apart. On bottles of capsules, tablets and softgels, the dates and batch code are printed on the side in white. 

PROTECTIVE SEAL

Optimum Nutrition protein tubs have a cardboard barrier that helps hold powder in place during shipping. This gloss white protective disk should be stuck to the top of the tub. Venting features may be visible on the seal to reduce pressure during transit. Check the seal on the outer rim of the tub has not been tampered with.

NEW LOOK, SAME TRUSTED QUALITY

The world's best-selling whey protein powder has a new look. Because the transition is a process, you may receive either of these designs depending on where or when you purchase. Our refreshed packaging will be rolling out to all Optimum Nutrition products in due course. Keep in mind both GOLD STANDARD 100% WHEY label designs are authentic and feature the additional quality markers highlighted on this page. For details, contact us via Need help? below or, if you are in India, contact  [email protected]

INTERNATIONAL AUTHENTICITY

Our products vary slightly from region to region in design, formulation, and features. Please check the links below for your local region's Authentication Tips: 

Europe Authentication 
CIS Authentication
India Authentication 
Latin America Authentication
China Authentication
Turkey Authentication